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Look Sideways

If you had to picture disabilities in terms of design, you’d be forgiven for imagining the icon of a person of a wheelchair. After all, we see it everywhere; parking spaces, permits, inside buildings and out in public spaces.Yet, we should remember that disability is...

Giving Back: Island Sanctuary

We live in a business-oriented world.Given the fast-paced and increasingly materialistic lifestyles we have, it’s easy to forget about what really matters nowadays. By not giving back to the ones who need it, you get to miss out on the wonderful things that are...

COVID-19: An unprecedented Marketing Enigma

This is weird. All of this is truly weird.One virus from the depths of Wuhan, China has spread all over the planet like jam on toast and here we are, with more questions than answers.In the world of marketing, you don’t plan for these situations (The world, in...

Hello, we are Pure.

One Word. Endless Possibilities.Friendships, relationships, business ventures, your last take away call - they all probably started with this simple yet wonderful five letter word.That was our thought process when brainstorming on how we should reintroduce PURE, a...

Why MACs?

The feud of all ages, Macs vs PCs, has been tackled over and over. And here we are, taking another stab at it. Is this a love letter to Apple? Well, coming from someone who’s used Windows for the past 20 years and does not own an iPhone, it’s not so a love letter, but...