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Giving Back: Island Sanctuary

We live in a business-oriented world.Given the fast-paced and increasingly materialistic lifestyles we have, it’s easy to forget about what really matters nowadays. By not giving back to the ones who need it, you get to miss out on the wonderful things that are...

COVID-19: An unprecedented Marketing Enigma

This is weird. All of this is truly weird.One virus from the depths of Wuhan, China has spread all over the planet like jam on toast and here we are, with more questions than answers.In the world of marketing, you don’t plan for these situations (The world, in...

Why MACs?

The feud of all ages, Macs vs PCs, has been tackled over and over. And here we are, taking another stab at it. Is this a love letter to Apple? Well, coming from someone who’s used Windows for the past 20 years and does not own an iPhone, it’s not so a love letter, but...

Is Alexa Always Right?

We simply love comparing … who’s is bigger, better, faster, nicer, sexier and all the ‘ers’ one can think of. It’s exactly the same when it comes to websites. We are continuously comparing sites, striving to have the most popular, followed, visited, liked and clicked...